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Velvet
Antler
For more than
2000 years, a remarkable natural remedy called velvet antler
has been prized by healers in various cultures around the
world.
In China, Korea,
Japan and Russia, velvet antler has reportedly been used to
prevent, heal and relieve ailments and injuries. Today,
a vast body of research conducted in those countries is now
revealing an impressive array of reported abilities of velvet
antler to reduce inflammation, influence body metabolism,
support immune function, protect damaged tissues and
affect blood, liver and kidney function and more. In
fact, laboratory analyses now show that velvet contains an
amazingly comprehensive nutritional profile including
collagen, amino acids, essential fatty acids, minerals, trace
minerals, and other functional proteins, all vital components
for human metabolic function.
Remarkably,
velvet has gone virtually unnoticed by western nutritional
supplement marketers...until now.
What is Velvet?
Velvet or velvet
antler is harvested annually from naturally farmed elk
livestock. Male elk grow and naturally shed a set of
antlers every year.
When elk antlers
are "in velvet" it is the most "nutrient abundant" phase of
the antlers' incredibly prolific growth cycle. It is at
this time every spring, that breeders of elk collect the
velvet antler under hygienic supervision. This process
is not harmful to the elk and the velvet antler is an annually
renewable resource. Once the antler is removed, it is
then processed, analyzed at a laboratory, encapsulated and
ultimately packaged for the consumer as a nutritional
supplement.
North American Elk Breeders Association and
Nature's VelvetTM
Since its
inception in 1990, the North American Elk Breeders Association
(NAEBA) has sought to bring this highly renowned supplement to
the American consumer. Nature's VelvetTM is the name used to describe
velvet antler products marketed by members of the North
American Elk Breeders Association. NAEBA's express
purpose is to support the production of the highest quality
elk and elk velvet products, and the processing and marketing
of all North American velvet antler products. Best
practices for management of North American elk and Quality
Assurance Standards for elk products have been developed and
published by the international, non-profit
organization.
Osteo-Arthritis
Breakthrough
Osteo-arthritis,
also called degenerative joint disease, is the most common
form of arthritis. Many factors can initiate
osteo-arthritis, including injury to cartilage, as well as the
aging process with or without injury. Osteo-arthritis
occurs when the cartilage, which acts as a cushioning shock
absorber between the bones in the joints of hands, hips, knees
or back, begins to break down, leading to significant pain and
disability.
Recently,
the ability for Nature's VelvetTM
to "support and restore joint structure
and function" (as a result of osteo-arthritis) was
substantiated by scientific evidence in compliance with FDA
regulations. This means that validated scientific
studies from around the world prove that velvet antler is a
significant anti-inflammatory agent for the symptoms of
osteo-arthritis and possibly other types of acute chronic
inflammation as well.
Within the
comprehensive network of velvet's nutrients, some, such as
glycosamino glycans, calcium, omega-3 and omega-6 fatty acids,
certainly contribute to joint support and relieving
inflammation. Recently however, research has established
that the high level of chondroitin sulfate found in velvet
antler acts like a "liquid magnet" attracting fluid into the
proteoglycan molecules to ultimately help support human and
animal cartilage. This is critical because this fluid
acts as a spongy shock absorber and attracts nutrients into
the cartilage. Without this fluid cartilage becomes
malnourished, drier and more fragile. In fact, there
appears to be a correlation between joint cartilage affected
by osteo-arthritis and reduced levels of chondroitin
sulfate. Therefore, studies have definitively confirmed
that the chondroitin sulfate in velvet antler actually "helps
restore joint function" in people with osteo-arthritis.
At the time of the writing of this publication, researchers
are also evaluating if velvet antler will also be awarded
additional health claim status for "supporting joint structure
and function" resulting from rheumatoid arthritis. It is
no wonder that healthy consultants are referring to velvet as
a "comprehensive arthritis complex" of nutritional
components.
A Bright Future for Nature's VelvetTM
Biochemical
testing for native collagen in antler is expected to further
verify that velvet "supports joint structure and function"
resulting from common symptoms of Rheumatoid Arthritis.
Collagen constitutes more than a quarter of the total fibrous
protein which works together with the connective tissues of
the human body. These tests could well validate velvet
as one of the most scientifically substantiated nutritional
materials associated with the treatment of symptoms for
arthritis.
What is Nature's VelvetTM?
The unique
health benefits associated with Nature's VelvetTM are attributed to the
biochemicals that regulate its cell physiology and make it the
most rapidly growing organ in the adult animal kingdom.
When the elk antler is "in velvet", it contains the maximum
possible levels of healing properties. Nature's
VelvetTM is
humanely and hygienically removed in late spring. If it
is not removed at this time, the antler will begin to harden
and calcify. In the fall, during rutting season, the
antler, if it has not been removed, can actually become
dangerous to the livestock animal and the
herd.
North American
elk antlers are shed naturally every winter and begin the
growth process all over again in early spring. In fact,
within the first 70 days of growth, the antlers of North
American elk can grow to over 40 pounds.
Elk have the
ability to rapidly heal their own broken bones, torn muscles
and severed tendons. The elk is the only animal that is
known to utilize self-healing powers to regenerate bone,
muscle and tissue. It is these properties that, in fact,
produce the antlers annually.
Nature's VelvetTM and Research
It is
noteworthy that velvet antler has historically been the
subject of numerous studies conducted at universities,
hospitals, and institutes, etc. Currently, researchers
are investigating the role of Nature's VelvetTM in studies associated with
anti-aging, immune support, mood disorders, blood enrichment,
chronic joint pain of osteo-arthritis, the side effects of
chemotherapy, bone and muscle growth, joint restoration,
healthy sexual function in men and women, and increased energy
levels. The following represent a sampling of research
studies associated with the potential health benefits of
velvet antler:
-
Increased IGF studies in
England -- Nature's
VelvetTM is high in
IGF-1, an insulin-like growth factor. A study at
Oxford University has linked this rapid growth to increased
medicinal value in humans for promoting muscular
development, preventing muscular atrophy, and slowing the
deteriorating effects of aging.
-
Anti-tumor effects studied in New
Zealand -- studies on mice have shown anti-tumor
activity in velvet antler.
-
Blood benefits studies in
China -- studies with velvet antler have shown
positive results in improving blood parameters and an
increase in the number of red blood cells and hemoglobin in
blood.
-
Heart benefits reported --
various studies report an increase in heart strength and the
volume of blood pumped through the
heart.
-
Improved circulation studies in
China -- the polysaccharides in velvet antler have
been linked to biological activities, such as improving
circulation, reducing the blood's tendency to clot,
decreasing risk of stroke, and improving general
cardiovascular health.
-
Improved mood support widely
studied -- the inhibitory effect of velvet antler
on monoamine oxidase activity has been associated with an
increased availability of neuro-transmitters to the brain,
resulting in enhanced mood.
-
Steroidal tendencies studied in
Canada -- recent clinical studies from the
University of Alberta in Canada with the Alberta Police
Department and the University of Alberta football team have
shown the levels of testosterone in certain dosages of
velvet build and tone muscle.
-
Increased energy studies in
Russia -- the velvet extract pantocrin has been
shown to increase the work capacity of
mice.
Good News for U.S. Consumers
Until
recently, the Korean and Chinese markets were consuming the
world supply of Nature's
VelvetTM. Producers of Nature's VelvetTM
have known its powerful abilities
and have been attempting to introduce it to the Western world
but the Asian market was insatiable. The recent Asian
financial crisis has caused the foreign market to collapse,
leaving, for the first time, an opportunity for this
extraordinary product to be processed here in North
America. The fact that elk antler is used to treat a
wide variety of health conditions does not mean it is a wonder
cure. However, because many illnesses are the result of
nutritional deficiencies, it appears that the wide spectrum of
nutritional components in velvet positively address these
imbalances in a safe, gentle manner, with no
side-effects.
Nature's VelvetTM
is an all-natural, regenerative,
sustainable resource and a comprehensive nutrient.
Nature's VelvetTM supplements are currently marketed as encapsulated,
100% whole velvet antler, liquid extracts and powdered
extracts. As Nature's VelvetTM
marketers expand their product
lines, consumers will find velvet antler sold in a variety of
other health-related products.
The North
American Elk Breeders Association, the American Elk Products
Board, and the Elk Research Council are supporting further
research in the United States into the extensive reported
health attributes of Nature's VelvetTM.
References
1. Ahn, B.H. Study on the nutritive value of
velvet antler by
major producing
districts. Kor. J. An. Nutr. 18(3), 173-178,
1994.
2. Chen et al.
Inhibitory effects of the extract of pilose antler
on monoamine
oxidase in aged mice. Ch. J. Chin. Mat.
17(2),
107-128,1992.
3. Clifford et al.
Can an extract of deer antlers alter cardio-
vascular dynamics?
Am. J. Ch. Med. 7(4),
345-350,1979.
4. Conte et al.
Biochemical and pharmacokinetic aspects of
oral treatment with
chondroitin sulfate. Arzneim. Forsch.
45,
918-925, 1995.
5. Huang, et al. A
new monitoring system of cultured myo-
cardial cell motion
effect of pilose antler extract and
cardio-
active agent on
spontaneous beating of myocardial cell
sheets. Chern Pharo
Bul. 39(2), 383-387, 1991.
6. Ivankina et al.
Prostaglandin-like activity, fatty acid and phospholipid
composition of sika deer (Cervus nippon)
antlers at
different growth stages. Compo Bio. Phys. 106(1),
159-162,
1993.
7. Kim et al.
Anti-tumor activity of fermented antler on
sarcoma 180 in
mice. Yakhak Hoeji 38(6), 795-799,
1994.
8. Morreale et al.
Comparison of the antiinflammatory
efficacy of
chondroitin sulfate and diclofenac sodium in
patients with knee
osteo-arthritis. J. Rheumatol. 23,
1385-1391,1996.
9. Palmiera et al.
Metabolic fate of exogenous chondroitin
sulfate in the
experimental animal. Arzneim. Forsch. 40,
319-323,1990.
10. Price et al.
Cells cultured from the growing tip of red deer
antler express
alkaline phosphatase and proliferate in
response to
insulin-like growth factor-I. Jour. End.
143(2),
9-16,1994.
11. Sentikar et al.
Pharmacokinetics 0f . glucosamine in the
dog and man.
Arzneim. Forsch.j36, 729-735,
1986.
12. Sentikar et al.
Antiarthritic effeCts of glucosamine
sulfate studied in
animal models. Arzneim. Forsch. 41.
542-545,
1991.
13. Sentikar et al.
Pharmacokinetics of glucosamine in man. Arzneim. Forsch.
43,1109-1113,1993.
14. Sunwoo et al.
Chemical composition of antlers from
wapiti (Cervus
elaphus). J. Agric. Food
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2846-2849,
1995.
15. Sunwoo et al.
Glycosaminoglycans from growing antlers of wapiti (Cervus
elaphus). Can. J. Animal Sci. 77, 715-721,
1997.
16. Sunwoo et al.
Isolation characterization and localization of
glycosaminoglycans in growing antlers of wapiti (Cervus
elaphus). Compo Biochem. Physiol B 120,
273-283,1998.
17. Sunwoo et al.
Isolation and characterization of
proteo-
glycans from
growing antlers of wapiti (Cervus elaphus).
Compo Biochem.
Physiol B, in press, 1998.
18. Suttie et al.
The New Zealand Velvet Industry: Background
and research
findings. 1994.
19. Zhang et al.
Purification and partial characterization of anti-inflammatory
peptide from pilose antler of Cervus nippon Temminch. Acta
Pharo Sin. 27(5), 321-324,1992.
20. Zhang et al.
Anti-inflammatory effects of pilose antler
peptice. Acta Pharo
Sin. 15(3),282-284,1994.
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